Patrick is the Chief Marketing Officer of PatientWay, a company that specializes in enhancing the patient experience at hospitals by introducing self-service technology.   Patrick is a bilingual marketing professional with a diversified skill set acquired by spending many years in challenging roles within both the private and public sectors. He has held other marketing positions in the health field leading the development and commercialization of mydoctor.ca – making it possible for Canadians to access their medical records and engage with their care team online. He also has extensive experience developing and implementing integrated marketing strategies, at the Canadian Tourism Commission, and leading campaigns in several countries to promote Canada as a tourist destination  He also works with small businesses and tech start-ups to provide strategic marketing and product management direction, and help them make sense of marketing on the web.

patrickpichette.com

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