Team » Judith Madill

Dr. Judith Madill received her Undergraduate degree and Masters from the University of Manitoba and her PhD from the Ivey School of Business, University of Western Ontario. As a Professor of Marketing at the Telfer School of Management, she engages in an active research program and has authored over 75 refereed research papers in the marketing and management fields. Most recently, Dr. Madill’s research has focused on social marketing, social entrepreneurship and sponsorship. For Dr. Madill, doing business just to make money is worthwhile, but not quite enough. As a result, in her research she explores how social marketing and social entrepreneurship can help make the world a better place. Judith is a frequently invited speaker on marketing in both the academic and practitioner worlds and is a recent winner of awards for both teaching and research.

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